Today I visited the Reliance Smart bazaar at Matunga South Mumbai which is rename after the occupation of Big Bazaar. Let me share you how my experience with the new Reliance Smart bazaar. Reliance totally rebranded the Big Bazaar into Reliance Smart Bazaar.

The renovation of the store is still under construction and it is likely to develop as Reliance Fresh. Theme color is Red, they are changing all the old furniture’s and counter according to the new theme. The new staffs of Smart Bazaar stores are not looking so promising and their behavior are not so friendly as I experienced with big bazaar. I think staffs thought they are into its initial stags so the customer feedback may be not affecting their job. I used to visit Big Bazaar for the good vibes and the best customer experience. Big Bazaar theme was so good and elegant. I also visited the Reliance fresh many times but I never shop they’re because of not good customer experience and the products over there are also not decorated in good way. It’s always felt like the cheaper as customer experience as compare to Big Bazaar.

Why Big Bazaar is in trouble

Corona is the only reason why Future group went into loss. Future group was a huge brand but in last two years their maximums stores where in loss because they failed to pay the rents. If we compare Big bazaar with D-mart, it has their own stores and they don't have to pay the rent like Big Bazaar. We all know that the first super market culture in India introduce by Future group in India and it was not only a brand it created the great emotions between consumer and company.

Who is taking advantages?

Max Retail is in cashing the opportunities in the clash of Future group and Reliance. As Big bazaar was closed during Holi festival in India the people like me had only option to move the similar budgeting brand which is Max retail fashion. Max Fashion is growing faster in metro cities and their maximum stores located near to big bazaar. Max Fashion is a international UAE based brand.

Let's see what Reliance will create the same customer experience as Big Bazaar of D mart will defeat him in future or may be the third company will capture the retail market. Recently TATA has launched their new app TATA NEU in the e-commerce section and maybe it can open their own supermarket because TATA has many real estates in Metro cites. It will depend on all CEO of their company that how they will capture the market. Few years ago, a news came that Flipkart will open its physical store but this is still a news.